What I meant is something different.
There are some Programs ie. Virtualdub, rapidget, metapad which dont install but just have exe files. I want to place them. One option is that first I pin them start menu and then drag them to programs. It would work. But, if I want to put them straight from its location in my hdd to the programs, it wont work. So, I guess there is this folder somewhere which stores all the entries which show up in the program menu display.
Thats what I am looking for.